Lead Scoring Model Example and Your Way Around It; As young business owners, it’s difficult to identify the quality of leads and navigate our way through the concept of Lead Scoring. We understand the basics but we have no idea about how helpful a resource lead scoring can be when it comes to focusing your resources on hotter prospects.
Here is the article to explain, Model Example of Lead Scoring and Your Way Around It!
Lead scoring is a concept which allows you to rank your prospects based on the data collected which denotes their interest in your product. Information collected from the prospects who are inquiring about your product in some form can help you manage your resources more efficiently.
For example, Prospects coming into your sales funnel from a webinar have a greater likeability than those who visited the blogs section on your website. Your understanding to differentiate between the levels of interest among prospects helps you to better allocate your resources.
After understanding the lead scoring concept and how it helps, let’s take a look at some strategies which can improve the quality and effectiveness of your lead scoring method.
Different Lead scoring models:
Your business has different products and services to offer. It only makes sense if you create different scoring models for each product.
Not all customers are going to have a similar taste. While one likes product X, it is not necessary the other would like the same product. Also, Creating a different model for each set of customers might show you a better picture after ranking them all. This will eventually help you in creating a relevant message for each group of customers.
Simultaneously, you should also create a separate scoring model for your prospects. It will tell you the requirements that are needed to convert your prospects into a customer.
Enlist behavior into your scoring model:
Your scoring model should go beyond profiling. Considering behavior as an essential scoring parameter might help you analyze your prospect even more deeply, eventually factoring in the scoring model.
Behaviors like, the sections that the prospects are visiting while coming on to your website, the amount of time that they are spending on each page, the kinds of blog that they are reading, and the overall rate of engagement that a prospects leaves should be factored in your scoring model.
Don’t rush in to gather information:
There’s no rush when it comes to extracting information from your prospects. Extract information at different levels of interest. Also, You need not ask them all the questions on the first phone call. Let them sign in again to your website or let them inquire more about your products.
Follow up with your prospects again once they engage with other additional content present out there.
This is how you will extract valuable information without making them feel uncomfortable or forcing them to say goodbye on the first call, eventually adding to the scoring model.
Analytical support:
Back up your marketing campaigns with analytical powers. It will help you efficiently nurture your leads. Assisting your email marketing efforts with web analytics support might help you understand the real reason for your prospect’s visit.
Understand what’s happening from your prospect’s end. They might just be scrolling through your website or they might be visiting a specific section or a product. You can then curate highly targeted messages for your prospects and make an effort to re-engage them.
Keep a close look at your web analytics:
Before your push, another mail, or another blog to your prospects, consider looking at the data that you have gathered from your website.
Look at the activities of your prospects. You will now have a piece of accurate information about what your prospects are seeking. Update your scoring model and push the relevant content towards their way.
Reflect & replicate:
Once the deal gets done, the lead is closed; make it a point to look back at the whole process and identify the moments that made their mark on your prospect’s mind. Identify what went right and what went wrong. Replicate the things which were a positive sign for you and improve on your mistakes.
Update your scoring model with all the right details and nurture your prospects more effectively.
Lead scoring narrows down to the type of concentration that you should put on your prospects. Extract valuable information and add points to your lead scoring model. Knowing the reason of interest is a strong indicator towards which leads to follow-up first. Ranking your leads enables the sales team with the correct information.
Lead Scoring Model Example and Your Way Around It; Image by Merhan Saeed from Pixabay.
Leadership and Entrepreneurship Difference; Sometimes, an entrepreneur and a leader, or say, leadership and entrepreneurship consider as a synonym, i.e. meaning the same thing. But, these two terms mean quite different meanings. Entrepreneurship means a set of attributes that an entrepreneur possesses and practices in starting his /her enterprises. But, leadership is the process of influencing people and providing an environment for them to achieve organizational objectives.
Learn & Explanation, What is the Difference between Leadership and Entrepreneurship?
Thus, leadership is quite different from entrepreneurship. Entrepreneurship can include leadership, but not leadership in entrepreneurship. Also, Learn about the Difference Between Management and Leadership!
Leadershiphas also implications for entrepreneurial behavior. People with leadership qualities, for example, influencing ability, are found more. Prone to become entrepreneurs and perform entrepreneurial functions more effectively. Research studies (Burns 1978) report that entrepreneurs who blend with leadership attribute often emerge as ‘transformational entrepreneurs. Who replace old and routine things with altogether new sets and standards of work performance.Are Entrepreneurs Made or Born! Explanation Why?
They work for change rather than stability. This is because leadership involves a drive, i.e. (high) need for achievement, the most important antecedent to entrepreneurship. This drive represents the inner motivations that entrepreneurs with leadership qualities possess to pursue their goals and encourage others to willingly and enthusiastically move forward to achieve the set goals.
The relevant leadership qualities or competencies influencing entrepreneurial behavior are inner drives, integrity, self-confidence, intelligence, knowledge concerning the business, and emotional intelligence. One way to distinguish entrepreneurship from leadership can be in terms of their task demands and personal dispositions.
Difference between Leadership and Entrepreneurship:
The Following difference is:
To compare or the difference between leadership and entrepreneurship, we may want to do so in four dimensions already addressed before (and following Cogliser and Bringham, Vecchio): Vision, Influence, Leading in the Context of Innovation/Creativity, and Planning.
Vision (followers/larger constituency)!
A Vision is the main component when inspiring followers toward exemplary performance or other goal-directed behavior as well as organizational performance.
The Vision attributes (brevity, clarity, abstractness, challenge, future orientation, stability, and desirability or ability to inspire) and content (growth imagery) are related to new venture growth. Followers need to motivate through involvement, participation, and a professionally meaningful mission.
Influence!
A commonality across many of the various definitions of leadership is the ability to influence others toward a goal. Rational persuasion widely uses for both upward, lateral, and downward influence.
Entrepreneurs not only see opportunities (understand the ways and means) but can marshal resources to carry out their vision. The use of rational persuasion and inspirational appeals is likely to be effective when the request is legitimate and in line with the entrepreneur’s values and the constituencies’ needs.
Leading in the context of Innovation!
Leading creative people requires technical expertise and creativity, employing several direct and indirect influence tactics.
Entrepreneurial leadership should involve idea generation, idea structuring, and idea promotion.
In complex, dynamic environments where people must coordinate their activities, planning represents a key influence on performance.
Entrepreneurs have a clear need for the mental awareness of future actions to anticipate potential reactions to strategic choices.
Entrepreneurship is all about a set of skills and abilities to be as self-sufficient as possible when it comes to business. Meaning that entrepreneurship more focuses on risk-taking, recognizing opportunities, and the ability to be a self-starter.
Whereas, leadership is about effectively managing the people and resources around you. A great leader isn’t necessarily focused on being a risk-taker, nor are they require to be visionaries. All a leader is primarily focus on bringing people together to execute a common goal.
Difference between Leadership and Entrepreneurship
Why Every Leader have to need Social Media Skills with Qualities?
What are social media skills? Being skill and experience in social media in today’s market is definitely changing frequently. There are new social channels popping up and big changes to current channels happening often. Integrating your social media networks to your business is very important it allows you to establish and publicize your brand, expand the reach within your target market, interact with your active users and send interesting information about your company to your desired audience. Why are the Need Entrepreneurship for Small Business?
The social media revolution has taken the business world by storm. Few areas of business and society have been left untouched by the social media revolution. Social Responsibility. Concomitant with this trend, companies and business leaders have realized the immense power of social media and have started to tune their strategies accordingly. This article discusses six essential social media skills that every leader must have to succeed in the world of Web 2.0, Best Characteristics and Qualities of a Good Leader.
Becoming a Producer
Business leaders must incorporate social media in their communications by producing and sharing rich media in their blogs and by opening Facebook and Twitter accounts through which they can communicate to their stakeholders. Of course, this is easier said than done as most business leaders are behind the curve where social media is concerned. To alleviate this shortcoming, business leaders have to learn to use technology more effectively and more efficiently. This means that they would have to upgrade their technical skills and become social media savvy. This literacy and expertise in using social media would be a major advantage to them as they go about communicating to their stakeholders.
Becoming a Distributor
The convergence of vertical broadcast media and horizontal participatory media means that the business leaders must master the knowledge of this interplay between these very different paradigms at work. For instance, traditional communication is largely hierarchical and follows command and control flow. On the other hand, social media follows system dynamics that determine whether the content goes viral or not and hence, business leaders must become experts in controlling the distribution of content that would let them influence the flow of communication throughout the organization. Knowing what to say and how to say are as important as the distribution of these messages to the wider audience.
Becoming a Recipient
A common refrain one hears in the information age is that we are besieged with information overload. Drowning in a never reducing flood of Facebook posts, tweets, and emails, business leaders can get lost in this electronic maze that would impair their ability to sift through the content and determine what is useful or not. Given the fact that traditionally business leaders have had assistants to wade through the information and give them what is necessary, they might have to employ web savvy staff to do this for them in the changing world of web 2.0
Becoming an Advisor and Orchestrator
Once the business leaders realize the importance of web 2.0 for their organizations, the next task is to ensure that they let this insight percolate throughout the organization. In other words, they have to become change agents wherein they would harvest the potential of social media by inspiring their employees to embrace social media effectively and efficiently. To do this, they must have the skills described in the three sections above and on top of that, they must don the hat of evangelicals who trumpet the advantages of social media to their employees.
Becoming an Architect
The social media revolution has challenged the traditional conceptions of organizational communication, as there is a thin line between free exchange of information throughout the organization and the risk of irresponsible use that poses existential threats to the organizations. For instance, it is common in many firms to ban the use of social media by the employee during the time they spend in office. Instead of these autarkic responses, business leaders must develop appropriate strategies that would merge vertical accountability with horizontal collaboration. In other words, the merger of organizational hierarchical communication with that of informal networks of communication is the challenge before business leaders.
Becoming an Analyst
Finally, business leaders must not only leverage social media for their organizational success but also be ahead of the curve by riding the wave of change and anticipating the next paradigm shift. As the next generation internet of things is already on the horizon, business leaders must use all their intellect and experience to see how their organizations can profit from the coming changes. This means wearing multiple hats at once and ensuring that they are ahead of the curve instead of behind it.
Good Qualities of a Leader Really have to!
A leader has got multidimensional traits in him which makes him appealing and effective in behavior. The following are the requisites to be present in a good leader:
Physical appearance: A leader must have a pleasing appearance. Physique and health are very important for a good leader.
Vision and foresight: A leader cannot maintain influence unless he exhibits that he is forward looking. He has to visualize situations and thereby has to frame logical programmes.
Intelligence: A leader should be intelligent enough to examine problems and difficult situations. He should be analytical who weighs pros and cons and then summarizes the situation. Therefore, a positive bent of mind and mature outlook is very important.
Communicative skills: A leader must be able to communicate the policies and procedures clearly, precisely and effectively. This can be helpful in persuasion and stimulation.
Objective: A leader has to be having a fair outlook which is free from bias and which does not reflects his willingness towards a particular individual. He should develop his own opinion and should base his judgement on facts and logic.
Knowledge of work: A leader should be very precisely knowing the nature of work of his subordinates because it is then he can win the trust and confidence of his subordinates.
Sense of responsibility: Responsibility and accountability towards an individual’s work is very important to bring a sense of influence. A leader must have a sense of responsibility towards organizational goals because only then he can get maximum of capabilities exploited in a real sense. For this, he has to motivate himself and arouse and urge to give best of his abilities. Only then he can motivate the subordinates to the best.
Self-confidence and will-power: Confidence in himself is important to earn the confidence of the subordinates. He should be trustworthy and should handle the situations with full will power. (You can read more about Self-Confidence at : Self Confidence – Tips to be Confident and Eliminate Your Apprehensions).
Humanist: This trait to be present in a leader is essential because he deals with human beings and is in personal contact with them. He has to handle the personal problems of his subordinates with great care and attention. Therefore, treating the human beings on humanitarian grounds is essential for building a congenial environment.
Empathy: It is an old adage “Stepping into the shoes of others”. This is very important because fair judgement and objectivity comes only then. A leader should understand the problems and complaints of employees and should also have a complete view of the needs and aspirations of the employees. This helps in improving human relations and personal contacts with the employees.
From the above qualities present in a leader, one can understand the scope of leadership and it’s importance for scope of business. A leader cannot have all traits at one time. But a few of them helps in achieving effective results.
Clearly, these are early days. Most companies recognize social media as a disruptive force that will gather strength rather than attenuate. But social-media literacy as we define it here is not yet an element of leadership-competency models or of performance reviews and reward systems. Equally, it has not yet found its way into the curricula of business schools and leadership-development programs.
This needs to change. We are convinced that organizations that develop a critical mass of leaders. Who master the six dimensions of organizational media literacy will have a brighter future. They will be more creative, innovative, and agile. Attract and retain better talent, as well as tap deeper into the capabilities and ideas of their employees and stakeholders. More effective in collaborating across internal and external boundaries and enjoy a higher degree of global integration. Benefit from tighter and more loyal customer relationships and from the brand equity that comes with them. More likely to play leading roles in their industries by better leveraging the capabilities of their partners and alliances in cocreation, codevelopment, and overall industry collaboration. And they will be more likely to create new business models that capitalize on the potential of evolving communications technologies.
It takes guts to innovate radically in leadership and organization, for legacy systems, cultures, and attitudes are powerful forces of inertia. Fortunately, the inherent quality of social media is a powerful transformational force. Social-media engagement will confront leaders with the shortcomings of traditional organizational designs. Leaders who address these shortcomings will learn how to develop the enabling infrastructure that fosters the truly strategic use of social technologies. When organizations and their leaders embrace the call to social-media literacy, they will initiate a positive loop allowing them to capitalize on the opportunities and disruptions that come with the new connectivity of a networked society. And they will be rewarded with a new type of competitive advantage.
Why Every Leader have to need Social Media Skills with Qualities? – @ilearnlot – Photo of Url – https://chiefexecutive.net/wp-content/uploads/2016/02/Best-Companies-for-Leaders-compressor.jpg
Reference
1. Six social-media skills every leader needs – https://www.mckinsey.com/industries/high-tech/our-insights/six-social-media-skills-every-leader-needs
2. Qualities of a Leader – https://managementstudyguide.com/qualities_of_a_leader.htm
3. What are social media skills? – https://www.quora.com/What-are-social-media-skills-What-kind-of-knowledge-do-people-with-social-media-skills-have-about-various-social-media-platforms
What is the Importance of Leadership in an Organization?
First, Read it What is a Leadership? After that, read it Importance of Leadership; Good leadership is essential to business, to government and to the numerous groups and organizations that shape the way we live, work and play. Leadership is an important factor for making an organization successful. Here we are concerned with the manager as a leader. Leadership transforms potential into reality.
Leaders are a key human resource in any organization. We generally think of companies competing by means of their products, but they probably compete more by means of their leaders than their products. Better leaders develop better employees and the two together develop better products.
The importance of leadership in management cannot overemphasize. To get things done by people, management must supply leadership in the organization. Team-work is essential for realizing organizational goals. Managers must influence the team for work accomplishment through leadership. Secondly, leadership aids authority.
There are limits to the use of authority in obtaining high performance amongst subordinates. Authority alone cannot generate a favorable attitude for improve performance. Because of its main reliance on influence, leadership is essential for obtaining successful work accomplishment.
Thirdly, if management fails to provide able leadership, informal leadership will develop which will eventually regulate the behavior of the employees and may come into conflict with managerial leadership. Nature and Characteristics of Management.
If management cannot provide leadership, people will force to rely on informal leadership. Lastly, management is transformed into a social process through leadership action. It is the social skill of leadership which accomplishes organizational goals by utilizing the potential of the people. The leader must be a ‘hero’.
Formal and informal Leaders
From the view point of official recognition from top management, leaders may classifies as formal and informal leaders. A formal leader is one who is formally appoint or elects to direct and control the activities of the subordinates. He is a person created by the formal structure, enjoys organizational authority and is accountable to those who have elects him in a formal way. The formal leader has a two-fold responsibility. On the one hand, he has to fulfill the demands of the organization, while on the other he is also suppose to help, guide and direct his subordinates in satisfying their needs and aspirations.
Informal leaders are not formally recognize. They derive authority from the people who are under their influence. In any organization we can always find some persons who command respect and who are approach to help, guide and protect the informal leaders have only one task to perform, i.e., to help their followers in achieving their individual and group goals. Informal leaders are create to satisfy those needs which are not satisfy by the formal leaders. An organization can make effective use of informal leaders to strengthen the formal leadership. What are Nature and Characteristics of Leadership?
What is a Leadership? As a leader, you’re forced to play multiple roles within your teams and your organization as a whole. No matter the size of a business, the services it provides, or the growth it’s experiencing, the drive behind it comes from leadership. And because of the nature of how businesses are most effectively run, a leader is judged on their ability to maximize the potential and performance of his people in order to create value. Really good companies create value across the board–for the customer, for stakeholders and investors, for employees and for the bottom line. So if leaders need to influence employees and team members, the same kind of mentality and approach isn’t going to work in every situation. There’s too much going on to have just one go-to style. So, what we discussing now; The Role of Great Leader in an Organization.
What is the role of a great leader in the organization?
I think of one of our larger clients, one of the world’s top memory chip makers, because the company embodies the incredible amount of change that is part of the business environment. A Senior Leader there told me that their technology must be completely revamped every nine months simply to stay on pace with the competition and the demands of the industry. Think about what that means for their CEO or their leaders. How would you motivate your employees and teams to produce, shift, pivot and rethink processes so rapidly? How do you create focus in the midst of such massive changes?
Leaders wear many hats in their work, but there are four critical roles that every leader must be aware of and know how to play. Why four? Well, our research has pointed out that people think in four different ways. Each of these thinking attributes delves into how people look at their work and the world. How they process information. Where they get energy from. How they develop ideas and execute tasks.
Let me be clear…these are not standalone attributes. Each and every one of uses all four thinking attributes; however, we all have preferences for one or more. We have our go-to ways of thinking. What that means for leaders though, is that the people they’re needing to influence and inspire are going to look at their work and motivate in distinctive ways. If you as a leader can master these four ways of thinking into the roles you play, you’ll assure of at least speaking the same language of your employees.
Let’s take a look at this in action–here are four roles that every leader must understand and utilize in order to connect on a cognitive level and motivate their workforce.
The Analyzer:
Leaders must know data and be confident enough to logically, rationally bring ideas to the table. In the role of the Analyzer, leaders must be able to play the skeptic and have a critical, strategic eye toward the future. Decisions need to be built from data and supported by bottom-line metrics. You need all of this rigor as a leader because when you’re communicating massive changes or a new direction to your team, you better have the facts to back it up. The analytical brains in your company will ask the critical questions–as the Analyzer, you can match their inquiry with logic and provide the Why.
The Structuralizer:
Leaders need to be straightforward and concise in order to put a plan in place that is clear and makes sense. In the role of Structuralizer, your job as a leader is to provide the framework. The process to take the company where it needs to go. The biggest complaint against leaders is lack of clear direction. Employees need to know that the leader has thought about what it is going to take to bring something through to fruition. You don’t need to literally create every step along the way. But in the Structuralized role, you provide the guidelines to help your employees feel prepared. The Structuralizer provides the How.
The Socializer:
Leaders have to ultimately connect and engage with their teams. Even the quietest, introspective leaders have an ability to relate deeply with their people. When you play the role of the Socializer, you’re creating an atmosphere of mutual accountability and collaboration. In this role, the most important thing a leader can do is to be empathic. That starts with curiosity–ask your employees how they’re feeling. Find out where changes need to happen. Your employees need to feel engaged with leadership and their colleagues, and as a Socializer, you set that tone. The Socializer understands Who is needed for success.
The Conceptualizer:
This is the most traditional view of leadership, but in many ways the most difficult–it’s about seeing. Where you need to go, setting the vision, and rallying the company around the future. Employees expect this kind of thinking from leaders, but it doesn’t come naturally to many of us. The Conceptualizer’s role is to ensure that people can step out of the day-to-day.
Understand that their work is critical and important to achieving the overall goal. It is playing the Steve Jobs role…where an iPhone isn’t simply a telephone or a new product line. But, an experiential tool that will alter the way the world gets information and communicates. In the role of Conceptualizer, leaders need to create a place of openness so that employees feel connected to the vision and ability to bring their own ideas. The Conceptualizer shows where you need to go.
These roles are not mutually exclusive. As a leader, you may need to play different roles with different audiences. And knowing how your behavior comes across and how you express, assert and provide direction is another matter entirely. But, if you can understand which roles you tend to play more. Realize that at some point you’ll need all four, you will be much more effective in your work. Importance of Leadership.
Following are the main roles of a leader in an Organization.
Required at all levels: Leadership is a function which is important at all levels of management. In the top level, it is important for getting co-operation in the formulation of plans and policies. In the middle and lower level, it is required for interpretation. Execution of plans and programs farm by the top management. Leadership can exercise through guidance and counseling of the subordinates at the time of execution of plans.
The representative of the organization: A leader, i.e., a manager is said to the representative of the enterprise. He has to represent the concern at seminars, conferences, general meetings, etc. His role is to communicate the rationale of the enterprise to outside public. He is also representative of the own department which he leads.
Integrates and reconciles the personal goals with organizational goals: A leader through leadership traits helps in reconciling/ integrating the personal goals of the employees with the organizational goals. He is trying to coordinate the efforts of people towards a common purpose and thereby achieves objectives. This can be done only if he can influence and get willing co-operation and urge to accomplish the objectives.
He solicits support: A leader is a manager and besides that, he is a person. Who entertains and invites support and co-operation of subordinates. This he can do by his personality, intelligence, maturity, and experience which can provide him a positive result. In this regard, a leader has to invite suggestions and if possible implement them into plans and programmes of the enterprise. This way, he can solicit the full support of employees. Which results in the willingness to work and thereby effectiveness in running of a concern.
As a friend, philosopher, and guide: A leader must possess the three-dimensional traits in him. He can a friend by sharing the feelings, opinions, and desires with the employees. A philosopher by utilizing his intelligence and experience and thereby guiding the employees as and when time requires. A guide by supervising and communicating the employees the plans. Policies of top management and secure their co-operation to achieve the goals of a concern. At times he can also play the role of a counselor by counseling and a problem-solving approach. He can listen to the problems of the employees and try to solve them. Best Characteristics and Qualities of a Good Leader.
What are Best Characteristics and Qualities of a Good Leader?
Good leadership (What is a Leadership?) is essential to business, to government and to the numerous groups and organizations that shape the way we live, work and play. Having a great idea, and assembling a team to bring that concept to life is the first step in creating a successful business venture. While finding a new and unique idea is rare enough; the ability to successfully execute this idea is what separates the dreamers from the entrepreneurs. And this is where leadership transforms potential into reality.
Leaders are a key human resource in any organization. We generally think of companies competing by means of their products, but they probably compete more by means of their leaders than their products.Better leaders develop better employees and the two together develop better products. The importance of leadership in management cannot be overemphasized. To get things done by people, management must supply leadership in the organization.
Team-work is essential for realizing organizational goals. Managers must influence the team for work accomplishment through leadership. Secondly, leadership aids authority. To gain a further insight into the importance of leadership in business success I recently had the privilege of speaking to Mark Bilton, founder of Thought Patrol and one of Australia’s leading authorities on the subject matter. Mark has journeyed from Sales Assistant to multi-national CEO and led transformational change across many industries.
His last turnaround was as Group Managing Director of Gloria Jean’s Coffees, leading forty countries. He is now on a mission to hack leadership and humanize the workplace. Mark’s impressive track record of taking broken businesses in diverse industries and turning them around seems to make his case. Whilst he speaks to seemingly ‘soft’ principals they drive hard commercial results. Importance of Leadership!
Below he shares his thoughts on what he believes to be the Best Eight most common characteristics of great leaders.
Collaborative: Transparency build’s trust; if you are connected to your team and genuinely interested in their participation and welfare, they will join you in your quest. People own what they help to create.
Visionary: Hoffer said that “The leader has to be practical and a realist yet must talk the language of the visionary and the idealist.” Therein lies the balance. Leaders must live in the future state and carry the vision yet engage in the purposeful motivation and practical realities of the present.
Influential: The key to successful leadership today is influence, and not in ‘command and control authority. We live in a new day, a digital age with a new set of rules. Influence comes from listening not talking, from taking time to earn respect and in being gracious and yet persuasive.
Empathetic: We are all flawed human beings; we all have our bad days. Leaders, who recognize that he or she is leading complete people and not just managing for an outcome, will engender a huge amount of loyalty, engagement and productivity. Treating others, as we would like to treat, is a universal principal that’s worked well for over 2000 years!
Innovative: ‘Innovate or die’ is a truism that is probably more relevant now then in anytime since the industrial revolution. As Dr. Gary Hamel so rightly says; Management innovation is going to be the most enduring source of competitive advantage. There will be lots of rewards for firms in the vanguard.
Grounded: Leaders need to be centered and balanced if they are to effective and resilient. We need to be mindful to look after ourselves so that we can effectively serve others. We are Body, Soul and Spirit and each leader will need to tend to their own foundational well being, in order to be sustainable in the cauldron of the modern workplace.
Ethical: Dispassionately choosing your moral framework sounds like an odd business success driver. Very few choose to go off the path to corruption or excess, it is usually an incremental slide. Making a stand early may save you, and others, a world of hurt and is a more sustainable life and business choice. Often it’s as simple as doing what you say you will do.
Passionate: The stony face leader that shows no emotion is a relic of the Industrial Age. Genuine passion for your people and purpose is a great motivator that builds momentum. An engaged and empowered team led with clear vision and purpose by a passionate leader is a force to reckon with.
Whilst these seem like soft words they resonate with me at a human level. Listening to Mark talk reminded me of the culture I like to work in; of the leaders I know who are worth working for. Maybe he is onto something, his impressive track record of saving businesses in ‘mission impossible ‘ scenarios would indicate he is. I think he has a message that leaders need to hear and one very relevant for our fast moving business world.
Best Qualities of a Good Leader
A successful leader secures desired behavior from his followers. It depends upon the quality of leadership he is able to provide. A leader to be effective must possess certain basic qualities. A number of authors have mentioned different qualities which a person should possess to be a good leader. Why To Be a Best Leader become First Be a Great Follower?
Some of the qualities of a good leader are as follows:
Initiates action: Leader is a person who starts the work by communicating the policies and plans to the subordinates from where the work actually starts.
Motivation: A leader proves to be playing an incentive role in the concern’s working. He motivates the employees with economic and non-economic rewards and thereby gets the work from the subordinates.
Providing guidance: A leader has to not only supervise but also play a guiding role for the subordinates. Guidance here means instructing the subordinates the way they have to perform their work effectively and efficiently.
Creating confidence: Confidence is an important factor which can be achieved through expressing the work efforts to the subordinates, explaining them clearly their role and giving them guidelines to achieve the goals effectively. It is also important to hear the employees with regards to their complaints and problems.
Building morale: Morale denotes willing co-operation of the employees towards their work and getting them into confidence and winning their trust. A leader can be a morale booster by achieving full co-operation so that they perform with best of their abilities as they work to achieve goals.
Builds work environment: Management is getting things done from people. An efficient work environment helps in sound and stable growth. Therefore, human relations should kept in mind by a leader. He should have personal contacts with employees and should listen to their problems and solve them. He should treat employees on humanitarian terms.
Co-ordination: Co-ordination can be achieved through reconciling personal interests with organizational goals. This synchronization can achieve through proper and effective co-ordination which should primary motive of a leader.
Importance of Leadership in Management
The importance of leadership in any group activity is too obvious to over-emphasize. Wherever, there is an organize group of people working towards a common goal, some type leadership becomes essential. Lawrence A. Appley remark that the time had come to substitute the word leadership for management.
Although the concern for leadership is as old as record history. It has become more acute during, the last few decades due to the complexities of production methods, high degree of specialization and social changes in the modern organizations. A good dynamic leader is compare to a ‘dynamo generating energy’ that charges and activates the entire group in such a way that near miracles may achieve. The success of an enterprise depends to a great extent, upon effective leadership.
The importance of leadership can be highlighting from the following:
It Improves Motivation and Morale
Through dynamic leadership managers can improve motivation and morale of their subordinates. A good leader influences the behavior of an individual in such a manner that he voluntarily works towards the achievement of enterprise goals.
It Acts as a Motive Power to Group Efforts
Leadership serves as a motive power to group efforts. It leads the group to a higher level of performance through its persistent efforts and impact on human relations.
It Acts as an Aid to Authority
The use of authority alone cannot always bring the desired results. Leadership acts as an aid to authority by influencing, inspiring and initiating action.
It is Need at All Levels of Management
Leaders play an important role at all levels of management. Because, any management of the business can not achieve the desired result in the absence of effective leadership.
It Rectifies the Imperfectness of the Formal Organizational Relationships
No organizational structure can provide all types of relationships and people with common interest may work beyond the confines of formal relationships. Such informal relationships are more effective in controlling and regulating the behavior of the subordinates. Effective leadership uses there informal relationships to accomplish the enterprise goals.
It Provides the Basis for Co-operation
Effective leadership increases the understanding between the subordinates and the management and promotes co-operation among them.
What is a Leadership? Leadership is a process by which an executive can direct, guide and influence the behavior and work of others towards accomplishment of specific goals in a given situation. The ability of a manager to induce the subordinates to work with confidence and zeal. Leader is the potential to influence behavior of others. It is also define as the capacity to influence a group towards the realization of a goal. Leaders are require to develop future visions, and to motivate the organizational members to want to achieve the visions. Meaning and Essence of Leadership in the Business.
Good Characteristics of Leadership
It is a inter-personal process in which a manager is into influencing and guiding workers towards attainment of goals.
Denotes a few qualities to be present in a person which includes intelligence, maturity and personality.
A group process. It involves two or more people interacting with each other.
A leader is involve in shaping and molding the behavior of the group towards accomplishment of organizational goals.
Leadership is situation bound. There is no best style of leadership.
It all depends upon tackling with the situations.
Nature and Characteristics of Leadership
An analysis of the definitions cited above reveals the following important characteristics of leadership:
1. Leadership is a personal quality.
2. It exists only with followers. If there are no followers, there is no leadership?
3. It is the willingness of people to follow that makes person a leader.
4. Leadership is a process of influence. A leader must be able to influence the behaviour, attitude and beliefs of his subordinates.
5. It exists only for the realization of common goals.
6. It involves readiness to accept complete responsibility in all situations.
7. Leadership is the function of stimulating the followers to strive willingly to attain organizational objectives.
8. Leadership styles do change under different circumstances.
9. Leadership is neither bossism nor synonymous with; management.
Why To Be a Best Leader become, First Be a Great Follower?
To differentiate leader from follower is difficult; they have several similarities as well as also have some differences. In leadership, one should have to take risk and lead the team; have ability to see opportunity that other cannot see. Both should be able to learn from someone or something. Leaders must be independent and isolated and should not rely on anyone but himself and have to be entrepreneurial, and make workplace culture better by working with generous purpose. So Now talking about, Why To Be a Best Leader become First Be a Great Follower?
Good leadership is needed to solve problems and to navigate unexpected circumstances Followers only need to be competent during the battle and must be able to carry out orders by their leader, with their own ability while at other times; they have no need to be that competent. They could ask for help from their friends but in contrast, Leader cannot ask for help from his followers or else his followers would consider him incompetent. Being a follower is easier than being a leader because leader has to be isolated and should have ability to solve his own problems.
Leadership can be as successful or effective or both
Successful leadership but not effective: In this pattern, leader’s style may not compatible; but follower does the job because of leader’s power and position. They obey the command and follow his idea.
Effective leadership: the followers may do the job willingly to cooperate because the leader’s request satisfies the follower’s needs or goal.
Successful leadership: it emphasizes upon position, power and close supervision.
Characteristics of Good Followers
As leader, it is very important to know about that how to follow and how to lead. Many people believe that if you want to become a good leader then you must be a good follower.
Some characteristic about good follower:
Well finisher: Good followers always concentrate on their task and complete their task according to preplanned.
Clear vision: they understand their power and position and it is equally important to understand their role as a leader.
Loyalty: Good followers always try to avoid telling bad things about their boss/leader in public. It does not means that they are completely agree with their boss/leader but only do not want to do things in public because to influence the public it is needed to become public loyal.
Good followers are obedient enough and humble.
Awareness of surrounding: Good follower is well aware of surrounding situations and people. They always try to learn about people behavior and their thinking and how they affect in his work and what is going wrong and then make changes according to demands.
Own thinking: To becomes a good follower, you are able to think on your own and decide what is right and what is wrong. Good followers always take side to leader and support them when they are doing right.
A Great Leader as a Good Follower
Many qualities are same between leaders and followers. A great leader follows the same trait as followers do but change their style and do some modification in it. Great leader knows their boundary and limitation very well.
Good leadership is the golden key to get best performance. Need to imply your own clear sets of values and belief and also have to make clear vision for all. Develop some creative ideas for the organization to make changes and reach up to desire goal. From this perspective, leaders are always try that people follow the process and in this way leader always think themselves as a follower.
There is very important reason to leaders that they have to follow because no one can do it alone and have to create and utilize the energy, ideas and full potential of everyone.
Leadership requires a close study of human behavior. It is the people who are the factors of importance. There are many different points of view about leadership. One belief is that leadership has to be taught while some are of the view that leaders can’t be made by teaching or training. New Roles of Human Resource Management in Business Development.
In this modern age, new leaders are coming but most of them fail to cultivate their inner strength, ability to guide the people, to lead the people. There are three basic steps which are followed mostly in the process of training. Information is the first step, gets from simple reading and continuous study which then converted into knowledge.
Wisdom is the transformation of knowledge. Trained person has to be able to transfer the knowledge into the practice. As a result of training, one should become more self-confident. On receiving training, knowledgeable person becomes capable of taking his own decisions and at this stage; person visualizes the truth-real understanding.
There are few requirements to reach to the truth, in ascending direction that are desire to learn, listening to the teacher, learning, retention, understanding, reflection, rejection of false views and truth.
Human relationship gains the most attraction for a leader for the obvious reasons that the leader leads people. For any business, workforce is the basic requirement and for accomplishment leader has to understand people.
Common logic reason behind the successful leader is the development of proper appreciation human nature. For this, one should have enough confidence and has to explain to other members about task and targets and how that can be accomplished.
Leader should also explain the subordinates about their position and also impact of success or failure on the ultimate goal. If the goal achieved, that is a success of team not a success of leader alone. Leadership Explained by the Internet.
The leader has to do the required morale boosting apart from handling the work and must to be in touch with his people. It is necessary to show adequate interest in their personal problems. It is better for his people must perceive as their leader becomes the real guardian of their interests.
This is necessity to do this as it helps to maintain respective distance from the people. This concept of distant has been mostly appreciated, and understood by successful leader.
Thus, taking an overall view, the leader has to be a dynamic person and should have capability to turn the adversity in his favors and to gain this. The leader must have the capacity to concentrate, and focus attention on the goal with an aptitude to take timely decisions and have to be sincere in his dealing. He has to show his faithfulness and loyalty towards his mission and the people, and should possess a fair knowledge of his job and profession. Be The Change You Want to See in The World.
So what does a great follower look like? I would suggest great followers share at least five characteristics:
They are clear: They understand their role, You can’t be a good follower unless you have clearly identified the leader. While you may be a leader in your own realm, everyone has a boss including you. Great followers not only accept this fact, they embrace it.
They are obedient: While obedience may be a politically incorrect concept, it is essential for organizational effectiveness. No one should be allowed to give orders who can’t obey orders. This is how great leaders model the standards of acceptable behavior to their own followers.
They are servants: This is crucial, Great followers are observant. They notice what needs to be done to help the leader accomplish his or her goals. Then they do it joyfully, without grumbling or complaining.
They are humble: Great followers don’t make it about them, he/she also to be humble, shine the light on the leader, make their own boss look good especially in front of his or her boss.
They are loyal: I have written on this before, Great followers never speak ill of their boss in public. This doesn’t mean they can’t disagree or even criticize. “Yes” people aren’t very helpful in the long run. It just means that they don’t do it in public. Great followers understand that public loyalty leads to private influence.
Many Thinks, Why To Be a Best Leader become First Be a Great Follower?
The Mark Zuckerberg’s of this world corporate leaders propelled into their positions because of what they created are few and far between. Most leaders start in much humbler, entry-level positions and work their way up the corporate ladder, and this is a good thing. Emerging leaders who work their way up learn about what motivates them and their co-workers. They also learn about what makes a team work well together to achieve goals. They also learn what good and not so good leadership is, and this allows them to develop empathy and compassion for those they will one day lead. In essence, they learn key “follower-ship” lessons that will serve them well when they become leaders.
According to Barbara Kellerman, a leadership lecturer at Harvard University, there is a lot a person can learn about being a good leader by being a good follower. Good followers, she says, are passionately committed and deeply involved. They actively support a good leader (one who is effective and ethical). Do Good Always!Bad followers, on the other hand, do nothing to contribute to the group or the organization.
Good followers learn to “read” their colleagues, co-workers, customers, and other audiences. They understand what motivates them and what upsets them, skills that they can use when they become leaders. Good followers also learn important diplomacy skills, like the ability to get along well with others while not ignoring differences for example, working well with a colleague who has different political beliefs. Good followers also need to learn to be courageous. Kellerman notes that good followers can aid the leader when he or she is doing the right thing but they also have to have the courage to stand up to the leader if he or she is doing something wrong (Moran, 2014).
Good followers also learn important collaboration skills that will serve them well as leaders-Good followers and good leaders understand that followers (good and bad) can make or break a leader by influencing how and what goals get achieved-Good followers will assist their leaders in achieving goals. Bad followers can actively sabotage the achievement of goals (Moran, 2014). Good followers also learn to think for themselves and will stand up to a leader who may be heading in the wrong direction (Moran, 2014).
Being a good follower does not end when one becomes a leader. It is important that emerging leaders understand that they must continue to practice good follower-ship in their leadership roles; they become good follower-ship leaders. During a keynote speech in 2012, former HP executive vice president Vyomesh Joshi said the key to being a great leader was to practice good follower-ship. In other words, leaders who have been good followers and who practice good follower-ship principles as leaders understand how to work with people to bring out the best in them.
