Tag: About

About: About stand used after verbs of the move and drive, such as travel, talk, speak, and trip. A definition is a statement of the means of a term (a word, word, or different units of symbols). You will gain using having a top or positive individual.

A desirable personal character will improve your potential to attain dreams and entire hard duties. If you have got an effective social person, you may stand depended on and even exist sought after through other human beings. By following the policies of your lifestyle or religion, you will match in and be normal within the group.

You will approximately through having a good person. Your precise personal person will help you obtain tough dreams and duties. A positive social individual permits you to be depended on and well-known with the aid of others. Following the rules of your way of life or faith consequences in being capable of matching in and being commonplace inside the organization.

  • The Steps with Advantages and Disadvantages of Strategic Management

    The Steps with Advantages and Disadvantages of Strategic Management

    The Steps with Advantages and Disadvantages of Strategic Management; Strategy: The word “strategy” derives from the Greek word “stratçgos”; stratus (meaning army) and “ago” (meaning leading/moving). A strategy is an action that managers take to attain one or more of the organization’s goals. The strategy can also be defined as “A general direction set for the company and its various components to achieve a desired state in the future. Strategy results from the detailed strategic planning process”.

    Here explains you’ll read and learn; The Steps with Advantages and Disadvantages of Strategic Management.

    A strategy is all about integrating organizational activities and utilizing and allocating the scarce resources within the organizational environment to meet the present objectives. While planning a strategy it is essential to consider that decisions do not take in a Vaccum and that any action taken by a firm is likely to be met by a reaction from those affected, competitors, customers, employees or suppliers.

    The strategy can also define as knowledge of the goals, the uncertainty of events and the need to take into consideration the likely or actual behavior of others. The strategy is the blueprint of decisions in an organization that shows its objectives and goals, reduces the key policies, and plans for achieving these goals, and defines the business the company is to carry on, the type of economic and human organization it wants to be, and the contribution it plans to make to its shareholders, customers, and society at large.

    Steps of Strategic Management:

    The strategic management plan has various facets that are being discussed here. The strategies are applied to have proper planning and appropriate allocation of funds for the accomplishment of the goals of the company.

    Step 1: Formulation;

    The formulation of the strategies essentially involves the environment within which every company has to survive. Here various important decisions make to figure out how the company will reach out to the competition. Here the external environmental analysis is done. The political, economic, legal and social aspects are assessed during the formulation of the strategies.

    1. Industry Environment:

    The strategic decision-maker checks for the competitor environment. They try to assess the resources available to the rivals and also their bargaining power with the customers. It is also important to understand the trend of the suppliers; check if there are any latest threats of the new entrants in the industry.

    2. Internal Environment:

    Though most of the companies do not take care of the internal environment this is amongst the most important while implementing strategic management fundamentals. You should have a clear SWOT analysis of your employees, processes, and resources.

    Step 2: Implementation;

    This is the next important step in strategic management – here the management has to decide as to how the resources will be utilized to reach out to the goals formulated by the company. The implementation phase also checks how the resources of the organization have been structured.

    Advantages of Strategic Management Process:

    The process of strategic management is a comprehensive collection of different types of continuous activities and also the processes which use in the organization. Strategic management is a way to transform the existing static plan in a proper systematic process. Strategic management can have some immediate changes in the organization. The following mentioned are few advantages of strategic management;

    1. Making a better future;

    There is always a difference between reactive and proactive actions. When a company practices strategic management – the company will always be on the defensive side and not on the offensive end. You need to come out victorious in the competitive situation and not be a victim of the situation. It is not possible to foresee every situation but if you know that there are chances of certain situations then it is always better to keep your weapons ready to fight the situation.

    2. Identifying the directions;

    Strategic management essentially and clearly defines the goals and mission of the company. The main purpose of this management is to define realistic objectives and goals – this has to be in line with the vision of the company. Strategic management provides a base for the organization based on which progress can measure and base on the same, the employees can compensate.

    3. Better business decisions;

    It is important to understand the difference between a great idea and a good idea. If you do have a proper and clear vision of your company – then having a mission and methods to achieve the mission always seems to be a very good idea. It turns into a great idea when you decide what is the type of project that you want to invest your money; how do you plan to invest your time and also utilize the time of your employees. Once you are clear with your ideas about the project and the time each of your employees and you will have to allocate, you will need to focus your attention on the financial and human resources.

    4. The longevity of the business;

    The times are changing fast and dynamic changes are happening every day. The industries worldwide are changing at a fast pace and hence survival is difficult for those companies which do not have a strong and perfect base in the industry. The strategic management ensures that the company has a thorough stand in the related industry and the experts also make sure that the company is not just surviving on luck and better chances or opportunity.

    When you look at various studies you would know that the industries which are not following the strategic management will survive for not more than five years. This suggests that companies should have a powerful focus on the longevity of the business. This suggests that without strategic management, a company can’t survive in the long run.

    5. Increasing market share and profitability;

    With the help of strategic management, it is possible to increase the market share and also the profitability of the company in the market. If you have a very focused plan and strategic thinking then all the industries can explore better customer segments, products and services and also to understand the market conditions of the industry in which you are operating in. Strategic management skills will help you to approach the right target market. The experts will guide for better sales and marketing approaches. You can also have a better network of distribution and also help you to take business decisions which at the end of the day results in profit.

    6. Avoiding competitive convergence;

    Most of the companies have become so used to focusing on the competitors that they have started imitating their good practices. It has become so much competition that it is becoming difficult to part the companies or identify them differently. With the help of strategic management this magic is possible; try and learn all the best practices of a company and become a unique identity that will keep you apart from your competitors.

    7. Financial advantages;

    The firms which follow the process of strategic management prove to have more profits over some time as compared to the companies that do not opt for strategic management decisions. Those firms which involve in using strategic management use the right method of planning; these companies have excellent control over their future. They have a proper budget for their future projects; hence these businesses continue for a long time in the industry.

    8. Non-financial advantages;

    Besides the financial benefits, the companies using strategic management also provides various non-financial benefits. The experts informed that the firms which practice strategic management are always ready to defeat the external threats. They have a better understanding of the strengths and weaknesses of the competitor and hence they can withstand the competition. This paves way for better performance and rewards for the company over some time. The main feature of this management system is that it has the capacity for problem prevention and problem-solving skills. It also helps in bringing about discipline in the firm for all types of internal and external processes.

    Disadvantages of Strategic Management Process:

    The process of strategic management includes a set of long-term goals and objectives of the company; using this method helps the company is facing competition in a better manner and also increase its capabilities. These are some of the benefits but every coin has two sides – the same is the case with strategic management. Here are some of the limitations of strategic management;

    1. Complex process;

    The strategic management includes various types of continuous process which checks all type of major critical components. This includes the internal and external environments, long term and short term goals, strategic control of the company’s resources and last but not least it also has to check the organizational structure. This is a lengthy process because a change in one component can affect all the factors.

    Hence one must understand the issues with all the concerned factors. This generally takes time and in the end, the growth of the company affects. Being a complex process it calls for lots of patience and time from the management to implement the strategic management. To have proper strategic management, there should be strong leadership and properly structured resources.

    2. Time taking process;

    To implement strategic management, the top management must spend proper quality time to get the process right. The managers have to spend a lot of time researching, preparing and informing the employees about this new management. This type of long term and time-consuming training and orientation would hamper the regular activities of the company. The day to day operations are negatively impacted and in the long term, it could affect the business adversely.

    E.g. many issues require daily attention but this is not taken care of because they are busy researching the details about strategic management. In case, the proper resolution of the problems is not done on time then there could be a great amount of attrition increase. Besides this, the performance of the employees will also go down; because, they are not getting the required resolution of their problems. This type of situation may lead the management to divert all their critical resources towards employee performance and motivation; while doing this your strategic management process will be sidelined.

    3. Tough implementation;

    When we speak the word strategic management then it seems to be a huge and large word. But it is also a fact that the implementation of this management system is difficult as compared to other management techniques. The implementation process calls for perfect communication among the employees and employers. Strategic management has to be implemented in such a way that the employees have to remain fully attentive; there should be active participation among the employees and besides this, the employees have to be accountable for their work.

    This accountability means not only for the top management but for all employees across the hierarchy. The experts mentioned that implementation is difficult because they have to continuously strive to make the employees aware of the process and benefits of this system. E.g. if a manager was involved in forming the strategic process and he/she has not been involved in the implementation process then the manager will never be accountable for any processes in the company.

    4. Proper planning;

    When we say management systems then it calls for perfect planning. You just cannot write things on paper and leave them. This calls for proper practical planning. This is not possible by just one person but it is a team effort. When these types of processes are to implement then you need to sideline various regular decision-making activities that would adversely affect the business in the long run.

    Short Review: 

    In recent years, most of the firms have understood the importance of strategic management – it plays a key role in the upbringing and downfall of any company. In a nutshell, we can conclude that the purpose of strategic management is possible if a company can provide dedicated resources; and, staff to formulate and implement the entire system. If strategic management is implemented in the company thoroughly then there is no doubt that the company will survive all types of odds; and, competition and remain in the market for a long period.

    This is required in the present situation for all companies. It just calls for proper planning and the right people to implement them in the company. You need to keep a regular check on all external and internal factors affecting your industry; besides this check all your financial resources whether they are enough to expand your business. If you could keep in mind these things the implementation will become very easy and quick for any organization irrespective of their sizes.

    The Steps with Advantages and Disadvantages of Strategic Management
    The Steps with Advantages and Disadvantages of Strategic Management
  • What are Benefits of Strategic Management?

    What are Benefits of Strategic Management?

    What are the Benefits of Strategic Management? Strategic management essentially means the implementation and formulation of various strategies to achieve the goals of the company. This is the detailed initiative that is taken by the top management; these strategic decisions are taken based on available resources; they also take into consideration the effects of the external and internal environment on their decisions.

    Here explains read and learn; Benefits of Strategic Management with its advantages and disadvantages: 

    There are many benefits of strategic management and they include identification, prioritization, and exploration of opportunities. For instance, newer products, newer markets, and newer forays into business lines are only possible if firms indulge in strategic planning. Next, strategic management allows firms to take an objective view of the activities being done by it; and, do a cost-benefit analysis as to whether the firm is profitable.

    Just to differentiate, by this, we do not mean the financial benefits alone (which would be discussed below); but, also the assessment of profitability that has to do with evaluating whether the business is strategically aligned to its goals and priorities.

    The key point to note here is that strategic management allows a firm to orient itself to its market and consumers; and, ensure that it is actualizing the right strategy.

    1] Financial Benefits;

    It has been shown in many studies that firms that engage in strategic management are more profitable; and, successful than those that do not have the benefit of strategic planning and strategic management.

    When firms engage in forwarding looking planning and careful evaluation of their priorities, they have control over the future; which is necessary for the fast-changing business landscape of the 21st century.

    It has been estimated that more than 100,000 businesses fail in the US every year and most of these failures are to do with a lack of strategic focus and strategic direction. Further, high performing firms tend to make more informed decisions; because they have considered both the short-term and long-term consequences and hence, have oriented their strategies accordingly. In contrast, firms that do not engage themselves in meaningful strategic planning are often bogged down by internal problems and lack of focus that leads to failure.

    2] Non-Financial Benefits:

    The section above discussed some of the tangible benefits of strategic management. Apart from these benefits, firms that engage in strategic management are more aware of external threats; an improved understanding of competitor strengths and weaknesses and increased employee productivity. They also have a lesser resistance to change and a clear understanding of the link between performance and rewards.

    The key aspect of strategic management is that the problem solving and problem preventing capabilities of the firms enhance through strategic management. Strategic management is essential as it helps firms to rationalize change and actualize change; and, communicate the need to change better to their employees. Finally, strategic management helps in bringing order and discipline to the activities of the firm in both internal processes and external activities.

    3] Closing Thoughts;

    In recent years, virtually all firms have realized the importance of strategic management. However, the key difference between those who succeed and those who fail is how strategic management is done and strategic planning is carried out makes the difference between success and failure. Of course, there are still firms that do not engage in strategic planning or where the planners do not receive support from management. As well as, These firms ought to realize the benefits of strategic management and ensure their longer-term viability and success in the marketplace.

    The Advantages of Strategic Management;

    The following advantages below are;

    1] Discharges Board Responsibility;

    The first reason that most organizations state for having a strategic management process is that it discharges the responsibility of the Board of Directors.

    2] Forces An Objective Assessment;

    Strategic management provides a discipline that enables the board; and, senior management to take a step back from the day-to-day business to think about the future of the organization. Without this discipline, the organization can become solely consumed with working through the next issue or problem without consideration of the larger picture.

    3] Provides a Framework For Decision-Making;

    The strategy provides a framework within which all staff can make day-to-day operational decisions; and, understand that those decisions are all moving the organization in a single direction. It is not possible (nor realistic or appropriate) for the board to know all the decisions the executive director will have to make, nor is it possible (nor realistic or practical) for the executive director to know all the decisions the staff will make.

    The strategy provides a vision of the future, confirms the purpose and values of an organization, sets objectives, clarifies threats and opportunities, determines methods to leverage strengths, and mitigate weaknesses (at a minimum). As such, it sets a framework and clear boundaries within which decisions can be made. Also, the cumulative effect of these decisions (which can add up to thousands over the year) can have a significant impact on the success of the organization. Providing a framework within which the executive director and staff can make these decisions helps them better focus their efforts on those things that will best support the organization’s success.

    4] Supports Understanding & Buy-In;

    Allowing the board and staff participation in the strategic discussion enables them to better understand the direction; why that direction was chosen, and the associated benefits. For some people simply knowing is enough; for many people, to gain their full support requires them to understand.

    5] Enables Measurement of Progress;

    A strategic management process forces an organization to set objectives and measures of success. Also, the set of measures of success requires that the organization first determine; what is critical to its ongoing success and then force the establishment of objectives and keeps; these critical measures in front of the board and senior management.

    6] Provides an Organizational Perspective;

    Addressing operational issues rarely looks at the whole organization and the interrelatedness of its varying components. Strategic management takes an organizational perspective and looks at all the components and the interrelationship between those components to develop a strategy that is optimal for the whole organization and not a single component.

    The Disadvantages of Strategic Management;

    The following disadvantages below are;

    1] The Future Doesn’t Unfold As Anticipated;

    One of the major criticisms of strategic management is that it requires the organization to anticipate the future environment to develop plans, and as we all know, predicting the future is not an easy undertaking. The belief is that if the future does not unfold as anticipated then it may invalidate the strategy taken. Recent research conducted in the private sector has demonstrated that organizations that use the planning process achieve better performance than those organizations that don’t plan; regardless of whether they achieved their intended objective. Also, there are a variety of approaches to strategic planning that are not as dependent upon the prediction of the future.

    2] It Can Be Expensive;

    There is no doubt that in the not-for-profit sector there are many organizations that cannot afford to hire an external consultant to help them develop their strategy. As well as, Today many volunteers can help smaller organizations; and, also funding agencies that will support the cost of hiring external consultants in developing a strategy. Regardless, it is important to ensure that the implementation of a strategic management process is consistent with the needs of the organization; and, that appropriate controls are implemented to allow the cost/benefit discussion to be undertaken, before the implementation of a strategic management process.

    3] Long Term Benefit vs. Immediate Results;

    Strategic management processes design to provide an organization with long-term benefits. If you are looking at the strategic management process to address an immediate crisis within your organization, it won’t. It always makes sense to address the immediate crises before allocating resources (time, money, people, opportunity, cost) to the strategic management process.

    4] Impedes Flexibility;

    When you undertake a strategic management process; it will result in the organization saying “no” to some of the opportunities that may be available. This inability to choose all of the opportunities presented to an organization is sometimes frustrating. Also, some organizations develop a strategic management process that becomes excessively formal. Processes that become this “established” lack innovation and creativity and can stifle the ability of the organization to develop creative strategies. In this scenario, the strategic management process has become the very tool that now inhibits the organization’s ability to change and adapt.

    A third way that flexibility can be impeded is through a well-executed alignment and integration of the strategy within the organization. An organization that is well-aligned with its strategy has addressed its structure, board, staffing, and performance and reward systems. This alignment ensures that the whole organization is pulling in the right direction, but can inhibit the organization’s adaptability. Again, there are a variety of newer approaches to strategy development used in the private sector (they haven’t been widely accepted in the not-for-profit sector yet); that build strategy and address the issues of organizational adaptability.

    What are Benefits of Strategic Management?
    Benefits of Strategic Management.
  • Fear is Killing You!

    Fear is Killing You!

    Fear Is Killing You! Inspirational Short Story


    Remember the person you use to be? Fear is Killing You! This is a story about How to Fear is Kill You! You were SUCH a dreamer. You were so passionate about that career or field of choice, and then something happened. Yes, something happened. A few roadblocks, a few detours, a few pit stops, and then you… DIED. You stopped being the inspiration that you once were. That child-like look that was once in your eyes every time you spoke of the future was gone.

    Where did YOU, go? and did that dreamer go? There was once this passion that burned for each and everything you got your hands on. No one could stop you. Not your mother, not your teachers, not your friends; you use to so determine. But I guess the key phrase is “Use to be!”

    You got so caught up and so focused on all the negativity that you let it eat you up inside. You had so many dreams and then you faile a few exams and said, “You know what? Maybe this isn’t for me.” Even though your experience was lacking and it had nothing to do with you as a person. You just needed a little more effort and time with everything!

    But you are not alone. There is another group of fearful individuals with great jobs, but they aren’t living inside either. They are fear. Scared to leap. Fear to fall flat on their face. Scaring to lose that security that they have. They have other passions and other desires, but they stopped reaching for them. Now they are stuck in their own mental slavery. Stuck in the 9 to 5 lifestyle of waking up, driving to work, sitting down, turning on their computers, and then zoning out for the next 8 hours.

    At work, they dream all day, and quote “what if’s” or they complain about how much they hate where they are. It is interesting to see people who hate something but continue to deal with it each and every day. Sometimes you have to do things that you don’t want to do. I totally understand. But when it starts eating at your soul, and it starts to bring you down mentally and physically, something is wrong.

    It makes me think of that chant we would do as kids, “SCAREDY CAT, SCAREDY CAT, NANA BOO BOO.” Well, maybe not me, but in all of the white sitcoms I watched growing up, that was the popular phrase. And then what would happen? That kid would then challenge the world and make sure he or she would never be dubbing as a “scaredy cat” again. But I guess that was the difference between us as kids and us as adults.

    Fear is Killing You 01

    When we were kids the world was so big and we want to conquer it all. If we wanted to fly we jumped off of our bunk beds or couches. If we want to be explorers or captains of ships, we would put on the first hat we could find and pretend to steer our battleship. We fought crime, and we had some of the coolest noises to go along with our fighting skills. But then that kid died too. You let society put you in a box and nail it shut! They told you what you had to do in order to make it. They told you what they thought was “best for you!” And of course, some things made sense. But other things stop you from being who you were destined to be.

    After reading ‘Linchpin’ by Seth Godin, my eyes were open. I learned about what it truly means to be of value to this great planet. I saw some of my deepest fears dissolving.  Trust, I can be just as scared as everyone else. But, I refuse to let “FEAR” keep me in a box any longer. We all quote that epic Philippians quote. You know the one!

    ‘I can do all things through Christ who strengthens me.’ Yeah, you quote it and you may even have it tattoo on your back, collarbone, or somewhere else on your body, but there is no way you could quote that and then think about the things you want to do in life and then say “I can’t do it,” “I am scared,” “I’m so nervous no one will give me a chance.” And while I understand that being nervous is normal, when it starts to stop you in your path then things change.

    You have basically stated, ‘Yeah, I know I can do all things through He that strengthens me, but that one thing, I just can’t do!’ – that one thing that stands in your path of greatness – ‘I just can’t do’. Sorry! I guess that is what happens when you are living for yourself.

    You ever thought about what you would do for your close friend, or family if anyone ever tries to hurt them or if you saw them going through something and they are scared? You lose all of the fear that you have in order to protect and provide for them, become their comfort and their beacon of light. All of the nervous settles and then you are able to push them into being great individuals. When you are doing things because of a bigger picture, life changes. When you stop thinking about how scared you are and think about how many more people will help or heal because of what you do, then it all changes.

    But you know what? I will stop here. Because at this point I am either only preaching to the choir or I am preaching to the fearful. I don’t want to run you away and make you think of yourself as nothing. I want this to a lesson in empowerment. Fear is a dangerous thing when used incorrectly. Let that fear be that motivation to fly! Let that fear be the motivation to keep pushing! Channel it into something else and then keep pushing forward. A lot of people are rooting for you. A lot of people are in your corner. The more they see you come alive the more they are able to develop who they should be or what dreams they should be going after. Failure is Not an Option!

    If you have been letting fear kill you and tear you up on the inside it’s okay. You are not alone, and now that you know you are not alone, you shouldn’t let it bring you down any longer. I do hope that this reaches your heart because it came from the bottom of mine. Don’t let fear kill the greatness that you have inside of you.

    Fear is Killing You


  • Failure is Not an Option!

    Failure is Not an Option!

    Failure Is Not an Option!


    They say that ‘impossible’ is a word that the human mind creates. Certain things such as fear, or just the lack of resources, can hold many men and women back from reaching their true potential. Others have it all, and yet, they still cannot get it together. So how do we curb this common problem of failure? Endurance! We must endure this thing called failure and keep pushing through it for as long as we can. Sometimes we will meet our match and learn that something isn’t for us, and in other occasions we will reach success if we just don’t stop plowing through the field. The funny thing about success is that it doesn’t come when you would always like it to come.

    Successful people are usually visionaries. They can see the forest through the trees, and they can see the end goal before any of it happens. I remember when I heard Talib Kweli talk about Kanye and how he got started in the rap game. He talked about how he thought Kanye was crazy because he was talking about his second album before he even put out the first one. He found it so interesting that Kanye could just see something that no one else could see at the time. The mind is an interesting thing. How we use it can truly make or break us as we tackle our careers, whether it is for school or the work force.

    “I have not failed. I’ve just found 10,000 ways that won’t work.” ― Thomas A. Edison.

    “Success is not final, failure is not fatal: it is the courage to continue that counts.”Winston S. Churchill.

    “I can’t give you a sure-fire formula for success, but I can give you a formula for failure: try to please everybody all the time.”Herbert Bayard Swope.

    But as I continue reading the ‘Uncommon Life’ by Tony Dungy, it makes a valuable point in regards to the concept of failure. We rarely embrace failure, nor do we teach kids how to deal with failure. We assume that we are supposed to be perfect. We think that we have to get the best grade on everything that we do. The moments that we don’t, then we try to execute ourselves verbally and physically. Failure comes. That is life. But, what are you going to do when failure throws a dagger through your shoulder and pins you to the wall? Give up? Because that is what you spent 4 to 12 years in school to do, QUIT!?

    Just because life is tough and often filled with roadblocks doesn’t mean those roadblocks have to stop you. Think about when you are driving and you see a roadblock sign. It is usually met with a detour sign showing you another way to go, or you turn around, and you go back to where you began. That is life. If you are not going to make a detour, then you need to go back to the beginning. Learn from those mistakes. Then, improve yourself for the next time.

    Also, how much time have you put into this craft before quitting? How many hours did you really put in before you said you were finished? A couple hours? A few days? A few years? And how was your attitude while doing it all? Did you already predict failure before it could happen? Did you go into thinking whatever happens, happens? Instead of claiming your victory? Your words are powerful. We have discussed this before, and I can’t begin to tell you how truthful it is.

    But, once again, what do I know? As I write this book, I will tell you honestly that I am not that good of a writer. And some days I trash things grammatically. I have grammar editing applications, and I have friends proofread my writing each and every time (and even with all of that, I will still end up sending out an email blast spelling things wrongly). But does that stop me? NO! There was always a bigger picture to keep my eyes on and I knew people were still being impacted either way. If I don’t write what I am writing, one soul will be lost. One person will quit. One person will lose it all. And yeah, maybe I shouldn’t put that all on me but I do it anyways. So it keeps me motivated to keep writing regardless of how many errors and typos I put out. Eventually, I will get it right. If I don’t, then I will keep trying! But I won’t let the trees shadow the forest. There is an end goal in mind and I won’t be defeated.

    So I say this… Failure is not an option you want, but it can definitely happen! Create a new path, take a detour, start over, and get on it again! Take a break. For a day, month, or maybe even a few years. But if it is still on your heart then I suggest you try again. After you do that then you can bow out gracefully. But you didn’t fail. You accepted the challenge, and the outcome wasn’t the most favorable. But you probably did something that many were afraid to do. So tell your story. Teach others where you went wrong. Help others get through the forest with the map of failures that you have created to light your path.


  • Do Good Always!

    Do Good Always!

    Do Good Always!


    Imagine if we just “Did Good” all the time. No questions asked and no personal gain behind it all. If we just provided good to the world because that is what we are supposed to do and not because of the reward that would come out of it. The world would be a better place, I imagine. Well, here is your challenge. Do Good no matter the occasion and no matter who is watching you. Do Good because someone did something good for you when you needed it most. Despite if you realized that or not. If someone didn’t do good things or pass good deeds your way, you wouldn’t be here today.

    “When I despair, I remember that all through history the way of truth and love have always won. There have been tyrants and murderers, and for a time, they can seem invincible, but in the end, they always fall. Think of it–always.” ― Mahatma Gandhi.

    “A good head and good heart are always a formidable combination. But when you add to that a literate tongue or pen, then you have something very special.” ― Nelson Mandela.

    “Doing Good” is always tough I am sure. Some days you are tired of the world. Some days you just want to DO YOU and forget everyone and everything that may be going on, but you can’t be that way. The moment you let your selfishness set in is the moment you start killing the good karma/energy/blessing that was around your life. Galatians 6:9 says, ‘Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up!’

    Do Good Always. This doesn’t just apply to doing good for others, but this does apply to the reader as well. Do Good in the food you eat and your interactions with people you may know, and do good by the strangers that may come along your path as well. Do Good without anyone asking you to do so. It could be anything from providing a compliment or two, or you taking out the trash for your wife before she has to ask you to do so.

    Also, doing good will lead to great rewards. It may not be completely obvious what is happening, but there is something stirring up and it will be there for you as long as you continue to do good with no hesitance behind it.

    These were just a few quick thoughts that I figured I would get off of my chest and share with the dedicated readers. Do Good not only to yourself but to everyone even when they have wronged you. Trust, you will come out a lot better in the end!

    Hey, this book is my good gesture to the world. Myself, the editor, illustrator, and even people who took the time to read this and gave me feedback and critiques before it got released, all are doing good in some way, shape, and form. And no one is getting paid! So with that said, if you don’t know any good things to do, ask around or Google something. There is plenty to be done. You can’t do it all, but imagine, if we all could do one good thing for the world daily, where the world would be in a few years.


  • Be The Change You Want to See in The World

    Be The Change You Want to See in The World

    Be The Change You Want to See in The World


    There are so many things that happen from day to day in this world we live in. It is easy to complain about how others should be and what others are doing, but are we asking ourselves the same thing that we ask of others?

    If I want to see the world where people are kinder to one another, I have to first exhibit that kindness. If I wish that more people would go out and give back to their communities, I essentially should be doing the same.

    It is interesting to see what we complain about, and even more interesting to see what we are doing with our time and our efforts. In order to impact change, it starts with us. Once that concept is understood I think it becomes easier to manage life.

    “Be the change that you wish to see in the world.” ― Mahatma Gandhi

    Call up a few friends and catch lunch together. Gather a few buddies and go out and do a service project together. These are ways you can grow with the people you love and be the change that you are constantly talking about.

    Also, don’t be afraid to talk about your good deeds. If you know your intent is to motivate others, then do not be afraid to share. The good things that happen in the world are rarely shared. The negative things are talked about often, and no one ever grows tired of seeing it (besides me). On the other hand, if you talk about the good you are doing in the world, it is taken as boastful and shouldn’t be discussed publicly. In my opinion that is foolish.

    Let’s stop following the typical norms and begin to make those changes. Advertise truth, love, and happiness just as much as you do everything else. Switch your focus and find others who are like-minded with the thoughts and ideas you are passionate about. Surround yourselves with people doing great things in the world and use them as inspiration to do the same. If you don’t know anyone personally, just like Daniel stated earlier, I recommend visiting the www.TED.com. You will get a lot of great insight. Trust!

    Continue to grow and never stop learning. Life can be stressful, but learning new things can shift that stress. Through learning, life becomes more manageable and it gives you a sense of peace. Regain your peace again. Stop looking to fill your life up with tasks to stay busy and find meaningful things to do, such as reading, writing, and enjoying the arts or something you love doing.

    Keep being anchors for change and bring others along with you for the journey. We all have one person we can change the world with. Imagine if we all just took one friend along with us on that journey. 

    Let me hit you with a few espresso shots on the house:

    Pray for people you dislike the most!! Yep, I know, you are probably saying it won’t happen. Trust, you will thank me later. Think about someone who has just made your life a complete hell and then pray for them. They probably need it more than you do!

    Get that scowl off of your face. No need to walk around looking as if you are mad at the world! Smile! You never know who needs that small gesture of kindness.

    You most likely have at least 100 – 200+ contacts in your phone and yet, you haven’t called nearly half of them or anyone in a long time. Call an old friend up! Make sure their phone isn’t disconnected and tell them that you love them. Even if you don’t talk that much.

    Volunteer and do something for your community. Checking out the Boys and Girls Club, homeless shelters, even helping out a neighbor can be considered as helping the community!

    Hi-five a stranger! Hi-fives are always cool and they are always accepted!

    Now go out and be overly inspired maniacs!! The world needs more of us!! Shots, Everybody!!


  • Validity

    Validity

    What is Validity?


    The most crucial issue in test construction is validity. Whereas reliability addresses issues of consistency, validity assesses what the test is to be accurate about. A test that is valid for clinical assessment should measure what it is intended to measure and should also produce information useful to clinicians. A psychological test cannot be said to be valid in any abstract or absolute sense, but more practically, it must be valid in a particular context and for a specific group of people (Messick, 1995). Although a test can be reliable without being valid, the opposite is not true; a necessary prerequisite for validity is that the test must have achieved an adequate level of reliability. Thus, a valid test is one that accurately measures the variable it is intended to measure. For example, a test comprising questions about a person’s musical preference might erroneously state that it is a test of creativity. The test might be reliable in the sense that if it is given to the same person on different occasions, it produces similar results each time. However, it would not be reliable in that an investigation might indicate it does not correlate with other more valid measurements of creativity.

    Establishing the validity of a test can be extremely difficult, primarily because psychological variables are usually abstract concepts such as intelligence, anxiety, and personality. These concepts have no tangible reality, so their existence must be inferred through indirect means. In addition, conceptualization and research on constructs undergo change over time requiring that test validation go through continual refinement (G. Smith & McCarthy, 1995). In constructing a test, a test designer must follow two necessary, initial steps. First, the construct must be theoretically evaluated and described; second, specific operations (test questions) must be developed to measure it (S. Haynes et al., 1995). Even when the designer has followed these steps closely and conscientiously, it is sometimes difficult to determine what the test really measures. For example, IQ tests are good predictors of academic success, but many researchers question whether they adequately measure the concept of intelligence as it is theoretically described. Another hypothetical test that, based on its item content, might seem to measure what is described as musical aptitude may in reality be highly correlated with verbal abilities. Thus, it may be more a measure of verbal abilities than of musical aptitude.

    Any estimate of validity is concerned with relationships between the test and some external independently observed event. The Standards for Educational and Psychological Testing, American Educational Research Association [AERA], American Psychological Association [APA], & National Council for Measurement in Education [NCME], 1999; G. Morgan, Gliner, & Harmon, 2001) list the three main methods of establishing validity as content-related, criterion-related, and construct-related.

    Content Validity


    During the initial construction phase of any test, the developers must first be concerned with its content validity. This refers to the representativeness and relevance of the assessment instrument to the construct being measured. During the initial item selection, the constructors must carefully consider the skills or knowledge area of the variable they would like to measure. The items are then generated based on this conceptualization of the variable. At some point, it might be decided that the item content over-represents, under-represents, or excludes specific areas, and alterations in the items might be made accordingly. If experts on subject matter are used to determine the items, the number of these experts and their qualifications should be included in the test manual. The instructions they received and the extent of agreement between judges should also be provided. A good test covers not only the subject matter being measured, but also additional variables. For example, factual knowledge may be one criterion, but the application of that knowledge and the ability to analyze data are also important. Thus, a test with high content validity must cover all major aspects of the content area and must do so in the correct proportion.

    A concept somewhat related to content validity is face validity. These terms are not synonymous, however, because content validity pertains to judgments made by experts, whereas face validity concerns judgments made by the test users. The central issue in face validity is test rapport. Thus, a group of potential mechanics who are being tested for basic skills in arithmetic should have word problems that relate to machines rather than to business transactions. Face validity, then, is present if the test looks good to the persons taking it, to policymakers who decide to include it in their programs, and to other untrained personnel. Despite the potential importance of face validity in regard to test-taking attitudes, disappointingly few formal studies on face validity are performed and/or reported in test manuals.

    In the past, content validity has been conceptualized and operationalized as being based on the subjective judgment of the test developers. As a result, it has been regarded as the least preferred form of test validation, albeit necessary in the initial stages of test development. In addition, its usefulness has been primarily focused at achievement tests (how well has this student learned the content of the course?) and personnel selection (does this applicant know the information relevant to the potential job?). More recently, it has become used more extensively in personality and clinical assessment (Butcher, Graham, Williams, & Ben-Porath, 1990; Millon, 1994). This has paralleled more rigorous and empirically based approaches to content validity along with a closer integration to criterion and construct validation.

    Criterion Validity


    A second major approach to determining validity is criterion validity, which has also been called empirical or predictive validity. Criterion validity is determined by comparing test scores with some sort of performance on an outside measure. The outside measure should have a theoretical relation to the variable that the test is supposed to measure. For example, an intelligence test might be correlated with grade point average; an aptitude test, with independent job ratings or general maladjustment scores, with other tests measuring similar dimensions. The relation between the two measurements is usually expressed as a correlation coefficient.

    Criterion-related validity is most frequently divided into either concurrent or predictive validity. Concurrent validity refers to measurements taken at the same, or approximately the same, time as the test. For example, an intelligence test might be administered at the same time as assessments of a group’s level of academic achievement. Predictive validity refers to outside measurements that were taken some time after the test scores were derived. Thus, predictive validity might be evaluated by correlating the intelligence test scores with measures of academic achievement a year after the initial testing. Concurrent validation is often used as a substitute for predictive validation because it is simpler, less expensive, and not as time consuming. However, the main consideration in deciding whether concurrent or predictive validation is preferable depends on the test’s purpose. Predictive validity is most appropriate for tests used for selection and classification of personnel. This may include hiring job applicants, placing military personnel in specific occupational training programs, screening out individuals who are likely to develop emotional disorders, or identifying which category of psychiatric populations would be most likely to benefit from specific treatment approaches. These situations all require that the measurement device provide a prediction of some future outcome. In contrast, concurrent validation is preferable if an assessment of the client’s current status is required, rather than a prediction of what might occur to the client at some future time. The distinction can be summarized by asking “Is Mr. Jones maladjusted?” (concurrent validity) rather than “Is Mr. Jones likely to become maladjusted at some future time?” (predictive validity).

    An important consideration is the degree to which a specific test can be applied to a unique work-related environment (see Hogan, Hogan, & Roberts, 1996). This relates more to the social value and consequences of the assessment than the formal validity as reported in the test manual (Messick, 1995). In other words, can the test under consideration provide accurate assessments and predictions for the environment in which the examinee is working? To answer this question adequately, the examiner must refer to the manual and assess the similarity between the criteria used to establish the test’s validity and the situation to which he or she would like to apply the test. For example, can an aptitude test that has adequate criterion validity in the prediction of high school grade point average also be used to predict academic achievement for a population of college students? If the examiner has questions regarding the relative applicability of the test, he or she may need to undertake a series of specific tasks. The first is to identify the required skills for adequate performance in the situation involved. For example, the criteria for a successful teacher may include such attributes as verbal fluency, flexibility, and good public speaking skills. The examiner then must determine the degree to which each skill contributes to the quality of a teacher’s performance. Next, the examiner has to assess the extent to which the test under consideration measures each of these skills. The final step is to evaluate the extent to which the attribute that the test measures are relevant to the skills the examiner needs to predict. Based on these evaluations, the examiner can estimate the confidence that he or she places in the predictions developed from the test. This approach is sometimes referred to as synthetic validity because examiners must integrate or synthesize the criteria reported in the test manual with the variables they encounter in their clinical or organizational settings.

    The strength of criterion validity depends in part on the type of variable being measured. Usually, intellectual or aptitude tests give relatively higher validity coefficients than personality tests because there are generally a greater number of variables influencing personality than intelligence. As the number of variables that influences the trait being measured increases, it becomes progressively more difficult to account for them. When a large number of variables are not accounted for, the trait can be affected in unpredictable ways. This can create a much wider degree of fluctuation in the test scores, thereby lowering the validity coefficient. Thus, when evaluating a personality test, the examiner should not expect as high a validity coefficient as for intellectual or aptitude tests. A helpful guide is to look at the validities found in similar tests and compare them with the test being considered. For example, if an examiner wants to estimate the range of validity to be expected for the extra-version scale on the Myers Briggs Type Indicator, he or she might compare it with the validities for similar scales found in the California Personality Inventory and Eysenck Personality Questionnaire. The relative level of validity, then, depends both on the quality of the construction of the test and on the variable being studied.

    An important consideration is the extent to which the test accounts for the trait being measured or the behavior being predicted. For example, the typical correlation between intelligence tests and academic performance is about .50 (Neisser et al., 1996). Because no one would say that grade point average is entirely the result of intelligence, the relative extent to which intelligence determines grade point average has to be estimated. This can be calculated by squaring the correlation coefficient and changing it into a percentage. Thus, if the correlation of .50 is squared, it comes out to 25%, indicating that 25% of academic achievement can be accounted for by IQ as measured by the intelligence test. The remaining 75% may include factors such as motivation, quality of instruction, and past educational experience. The problem facing the examiner is to determine whether 25% of the variance is sufficiently useful for the intended purposes of the test. This ultimately depends on the personal judgment of the examiner.

    The main problem confronting criterion validity is finding an agreed-on, definable, acceptable, and feasible outside criterion. Whereas for an intelligence test the grade point average might be an acceptable criterion, it is far more difficult to identify adequate criteria for most personality tests. Even with so-called intelligence tests, many researchers argue that it is more appropriate to consider them tests of scholastic aptitude rather than of intelligence. Yet another difficulty with criterion validity is the possibility that the criterion measure will be inadvertently biased. This is referred to as criterion contamination and occurs when knowledge of the test results influences an individual’s later performance. For example, a supervisor in an organization who receives such information about subordinates may act differently toward a worker placed in a certain category after being tested. This situation may set up negative or positive expectations for the worker, which could influence his or her level of performance. The result is likely to artificially alter the level of the validity coefficients. To work around these difficulties, especially in regard to personality tests, a third major method must be used to determine validity. 

    Construct Validity


    The method of construct validity was developed in part to correct the inadequacies and difficulties encountered with content and criterion approaches. Early forms of content validity relied too much on subjective judgment, while criterion validity was too restrictive in working with the domains or structure of the constructs being measured. Criterion validity had the further difficulty in that there was often a lack of agreement in deciding on adequate outside criteria. The basic approach of construct validity is to assess the extent to which the test measures a theoretical construct or trait. This assessment involves three general steps. Initially, the test constructor must make a careful analysis of the trait. This is followed by a consideration of the ways in which the trait should relate to other variables. Finally, the test designer needs to test whether these hypothesized relationships actually exist (Foster & Cone, 1995). For example, a test measuring dominance should have a high correlation with the individual accepting leadership roles and a low or negative correlation with measures of submissiveness. Likewise, a test measuring anxiety should have a high positive correlation with individuals who are measured during an anxiety-provoking situation, such as an experiment involving some sort of physical pain. As these hypothesized relationships are verified by research studies, the degree of confidence that can be placed in a test increases.

    There is no single, best approach for determining construct validity; rather, a variety of different possibilities exist. For example, if some abilities are expected to increase with age, correlations can be made between a population’s test scores and age. This may be appropriate for variables such as intelligence or motor coordination, but it would not be applicable for most personality measurements. Even in the measurement of intelligence or motor coordination, this approach may not be appropriate beyond the age of maturity. Another method for determining construct validity is to measure the effects of experimental or treatment interventions. Thus, a posttest measurement may be taken following a period of instruction to see if the intervention affected the test scores in relation to a previous pretest measure. For example, after an examinee completes a course in arithmetic, it would be predicted that scores on a test of arithmetical ability would increase. Often, correlations can be made with other tests that supposedly measure a similar variable. However, a new test that correlates too highly with existing tests may represent needless duplication unless it incorporates some additional advantage such as a shortened format, ease of administration, or superior predictive validity. Factor analysis is of particular relevance to construct validation because it can be used to identify and assess the relative strength of different psychological traits. Factor analysis can also be used in the design of a test to identify the primary factor or factors measured by a series of different tests. Thus, it can be used to simplify one or more tests by reducing the number of categories to a few common factors or traits. The factorial validity of a test is the relative weight or loading that a factor has on the test. For example, if a factor analysis of a measure of psychopathology determined that the test was composed of two clear factors that seemed to be measuring anxiety and depression, the test could be considered to have factorial validity. This would be especially true if the two factors seemed to be accounting for a clear and large portion of what the test was measuring.

    Another method used in construct validity is to estimate the degree of internal consistency by correlating specific subtests with the test’s total score. For example, if a subtest on an intelligence test does not correlate adequately with the overall or Full Scale IQ, it should be either eliminated or altered in a way that increases the correlation. A final method for obtaining construct validity is for a test to converge or correlate highly with variables that are theoretically similar to it. The test should not only show this convergent validity but also have discriminate validity, in which it would demonstrate low or negative correlations with variables that are dissimilar to it. Thus, scores on reading comprehension should show high positive correlations with performance in a literature class and low correlations with performance in a class involving mathematical computation.

    Related to discriminant and convergent validity is the degree of sensitivity and specificity an assessment device demonstrates in identifying different categories. Sensitivity refers to the percentage of true positives that the instrument has identified, whereas specificity is the relative percentage of true negatives. A structured clinical interview might be quite sensitive in that it would accurately identify 90% of schizophrenics in an admitting ward of a hospital. However, it may not be sufficiently specific in that 30% of schizophrenics would be incorrectly classified as either normal or having some other diagnosis. The difficulty in determining sensitivity and specificity lies in developing agreed-on, objectively accurate outside criteria for categories such as psychiatric diagnosis, intelligence, or personality traits.

    As indicated by the variety of approaches discussed, no single, quick, efficient method exists for determining construct validity. It is similar to testing a series of hypotheses in which the results of the studies determine the meanings that can be attached to later test scores (Foster & Cone, 1995; Messick, 1995). Almost any data can be used, including material from the content and criterion approaches. The greater the amount of supporting data, the greater is the level of confidence with which the test can be used. In many ways, construct validity represents the strongest and most sophisticated approach to test construction. In many ways, all types of validity can be considered as subcategories of construct validity. It involves theoretical knowledge of the trait or ability being measured, knowledge of other related variables, hypothesis testing, and statements regarding the relationship of the test variable to a network of other variables that have been investigated. Thus, construct validation is a never-ending process in which new relationships always can be verified and investigated.


  • Goal Commitment: Meaning and Definition

    Goal Commitment: Meaning and Definition

    Goal Commitment? What affects the strength of commitment to goals? How does this affect goal attainment? Goal commitment is our determination to pursue a course of action that will lead to the goal we aspire to achieve (Bandura, 1986). The strength of goal commitment will affect how hard one will try to attain the goal. Goal commitment affects by the properties described thus far: difficulty and specificity. For example, when goals are too difficult, commitment declines, followed by a drop-off in performance (Locke & Latham, 1990).

    What is Goal Commitment?

    “Degree to which a person determine in achieving a desired (or required) goal.”

    Goals are central to current treatments of work motivation, and goal commitment is a critical construct in understanding the relationship between goals and task performance. Despite this importance, there is confusion about the role of goal commitment, and only recently has this key construct received the empirical attention it warrants. This meta-analysis, based on 83 independent samples, updates the goal commitment literature by summarizing the accumulated evidence on the antecedents and consequences of goal commitment. Using this aggregate empirical evidence, the role of goal commitment in the goal-setting process is clarified and key areas for future research identifies.

    Commitment also affect by goal intensity, goal participation, and peer influence.

    Goal Intensity:

    Commitment is related to goal intensity, or the amount of thought or mental effort that goes into formulating a goal and how it will be attained (Locke & Latham, 1990). This is similar to goal clarification because when we clarify a goal; we involve in a conscious process of collecting information about the goal and task and our ability to attain it (Schutz, 1989).

    In a study of fifth graders, Henderson (cited in Locke & Latham, 1990) found that students who formulated a greater number of reading purposes with more detail and elaboration attained their goals to a greater extent than did students with superficial purposes. Although there was no difference in IQ scores of the groups; the students who set more goals with elaboration were better readers. It stands to reason that the more thought that gives to developing a goal; the more likely one will commit to the goal.

    Goal Participation:

    How important, motivationally, is it for people to participate in goal setting? This is an important question because goals are often assigned by others at home, school, and work. The state imparts curriculum standards or goals to teachers, who in turn impose them on students. A sales manager may assign quotas to individual salespersons. Letting individuals participate in setting goals can lead to greater satisfaction. Nevertheless, telling people to achieve a goal can influence self-efficacy; because it suggests they are capable of achieving the goal (Locke & Latham, 1990).

    To investigate the effects of assigned and self-set goals; Schunk (1985) conducted a study of sixth-grade students with LD who were learning subtraction. One group was assigned goals (e.g., “Why don’t you try to do seven pages today”). A second group set goals themselves (e.g., “Decide how many pages you can do today”). A third group worked without goals. Students who self-set goals had the highest self-efficacy and math scores. Both goal groups demonstrated higher levels of self-regulation than the control group without any goals.

    Nevertheless, Locke and Latham (1990) concluded that self-set goals are not consistently more effective than assigned goals in increasing performance. The crucial factor in assigned goals is acceptance. Once individuals become involved in a goal, the goal itself becomes more important than how it was set or whether it was imposed. Because, at work and in schools, goals are often assigned by others; the assigned goals must accept by participants. Joint participation in goal setting by teachers and students may increase the acceptance of goals.

    Peer Influence:

    One factor where teachers might be influential in promoting goal acceptance and commitment is peer influence. Strong group pressures are likely to increase commitment to goals (Locke & Latham, 1990). This group cohesiveness is more often found on athletic teams. Obviously, the coach wants a strong commitment to the team goals. In the classroom, group goals may aid the commitment of students working in cooperative learning groups and thus lead to a higher quality of work.

    An Entrepreneur will need to do if you want to commit towards achievement:

    The following achievement below are;

    Make sure that your business goals are achievable.

    The biggest enemy of achieving business goals is setting up unrealistic goals. For example, if you set the goal to increase sales by 500%; although the growth of the industry is lower than 10%, surely, 500% would be unrealistic.

    If you notice that some goal cannot be achieved, simply adjust it in the line with reality. For example, use a 15% increasing in sales instead of 500%. The goal of 15% would be much more realistic, and certainly; it will be as imperative for you and your business to achieve it because it is above-average in the industry.

    Use specific sentences in your business goals.

    Imagine the goal from our example above: increasing sales in the future. For how much we will need to increase the sales? At which time we will need to increase the sales? This is a really confusing and undetermined goal. If you don’t know what to achieve and when to achieve it, you will probably not even try to achieve it.

    Write your business goals on the paper.

    Different scientific researches prove that if you put something on a paper; your commitment to that something is will be higher. In his book Influence; The Psychology of Persuasion, Dr. Robert Cialdini gives an example from the Korean war in which the Chinese soldiers in the camps where he held prisoners (soldiers) were looking for written statements that communism is better than the US system to write on the paper. Thus a long time they were committed to his own statement in which basically they did not believe. If your business goal writes on paper they will be in a group with a higher commitment than the goals that remain only in our head.

    Determine the activities that must accomplish.

    Knowing the activities that must implement to achieve your business goals in advance will increase the level of commitment to the goal. Therefore, once you have the goal of the paper, list the activities.

    Assign responsible for each activity.

    At the end of each activity assign responsibility for implementations. In such a way, the commitment will transfer to the employees or your team members; and, at the same time will assure achievement.

    Goal Commitment
    Goal Commitment: Meaning and Definition
  • Components of a Strategy Statement

    Components of a Strategy Statement

    What are Components of a Strategy Statement?


    The strategy statement of a firm sets the firm’s long-term strategic direction and broad policy directions. It gives the firm a clear sense of direction and a blueprint for the firm’s activities for the upcoming years. The main constituents of a strategic statement are as follows:

    Strategic Intent

    An organization’s strategic intent is the purpose that it exists and why it will continue to exist, providing it maintains a competitive advantage. Strategic intent gives a picture of what an organization must get into immediately in order to achieve the company’s vision. It motivates the people. It clarifies the vision of the vision of the company.

    Strategic intent helps management to emphasize and concentrate on the priorities. Strategic intent is, nothing but, the influencing of an organization’s resource potential and core competencies to achieve what at first may seem to be unachievable goals in the competitive environment. A well expressed strategic intent should guide/steer the development of strategic intent or the setting of goals and objectives that require that all of the organization’s competencies be controlled to a maximum value.

    Strategic intent includes directing organization’s attention on the need of winning; inspiring people by telling them that the targets are valuable; encouraging individual and team participation as well as the contribution, and utilizing intent to direct allocation of resources.

    Strategic intent differs from strategic fit in a way that while strategic fit deals with harmonizing available resources and potentials to the external environment, strategic intent emphasizes on building new resources and potentials so as to create and exploit future opportunities.

    Vision Statement

    A vision statement identifies where the organization wants or intends to be in future or where it should be to best meet the needs of the stakeholders. It describes dreams and aspirations for future. For instance, Microsoft’s vision is “to empower people through great software, any time, any place, or any device.” Wal-Mart’s vision is to become the worldwide leader in retailing.

    A vision is the potential to view things ahead of themselves. It answers the question “where we want to be”. It gives us a reminder about what we attempt to develop. A vision statement is for the organization and its members, unlike the mission statement which is for the customers/clients. It contributes to effective decision-making as well as effective business planning. It incorporates a shared understanding about the nature and aim of the organization and utilizes this understanding to direct and guide the organization towards a better purpose. It describes that on achieving the mission, how the organizational future would appear to be.

    Mission Statement

    The mission statement is the statement of the role by which an organization intends to serve its stakeholders. It describes why an organization is operating and thus provides a framework within which strategies are formulated. It describes what the organization does (i.e., present capabilities), who all it serves (i.e., stakeholders) and what makes an organization unique (i.e., the reason for existence).

    A mission statement differentiates an organization from others by explaining its broad scope of activities, its products, and technologies it uses to achieve its goals and objectives. It talks about an organization’s present (i.e., “about where we are”). For instance, Microsoft’s mission is to help people and businesses throughout the world to realize their full potential. Wal-Mart’s mission is “To give ordinary folk the chance to buy the same thing as rich people.” Mission statements always exist at the top level of an organization, but may also be made at various organizational levels. Chief executive plays a significant role in the formulation of a mission statement. Once the mission statement is formulated, it serves the organization in long run, but it may become ambiguous with organizational growth and innovations.

    In today’s dynamic and competitive environment, the mission may need to be redefined. However, care must be taken that the redefined mission statement should have original fundamentals/components. The mission statement has three main components a statement of mission or vision of the company, a statement of the core values that shape the acts and behavior of the employees, and a statement of the goals and objectives.

    Goals and Objectives

    A goal is a desired future state or objective that an organization tries to achieve. Goals specify in particular what must be done if an organization is to attain mission or vision. Goals make the mission more prominent and concrete. They coordinate and integrate various functional and departmental areas in an organization.

    Objectives: Objective, in general, indicates a place where you want to reach. In organizational literature, it means the aim which an organization tries to achieve. Objectives are generally in plural form. Objectives are predetermined; they provide clear direction to the activities and results to be obtained from the planning process. Objectives must be SMART (Specific, measurable, achievable, realistic and timely). Objectives must be clearly defined so that the works become goal-oriented and the unproductive and unsystematic tasks can be avoided.

    Goals: A Goal is simply something that somebody wants to achieve. The synonyms of goal are aim, ambition, purpose, target and objective. Simply speaking, goal refers to the purpose towards which the efforts are made or endeavors are directed. A goal has a time-frame which is generally long term. So, it’s a long term plan.

    At this stage, it is important to differentiate between the terms objective and goal, because the words, objective and goals seem to be synonymous, but, in fact, they are not. It does not matter much which word you call goal and which word you call objective if you are consistent in your own use and understand its relevance or applicability. However, if there are words in English that are confusing, especially to the students, objective and goal are the ones among them. It’s, therefore, important to understand them so as to avoid the confusion.

    When you have something you want to accomplish, it is important to set both goals and objectives. Once you learn the difference between goals and objectives, you will realize that how important it is that you have both of them. Goals without objectives can never be accomplished while objectives without goals will never get you to where you want to be. The two concepts are separate but related and will help you to be who you want to be.


  • What is Strategic Management? Meaning and Definition

    What is Strategic Management? Meaning and Definition

    What is Strategic Management? Strategic management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization competes. Strategic management can also define as a bundle of decisions and acts which a manager undertakes and which decides the result of the firm’s performance.

    Here explains read and learn; What is Strategic Management? Meaning and Definition.

    Strategic management provides overall direction to the enterprise and involves specifying the organization’s objectives, developing policies and plans designed to achieve these objectives, and then allocating resources to implement the plans. Academics and practicing managers have developed numerous models and frameworks to assist in strategic decision making in the context of complex environments and competitive dynamics. Strategic management is not static; the models often include a feedback loop to monitor execution and inform the next round of planning.

    Michael Porter identifies three principles underlying strategy: creating a “unique and valuable market position”, making trade-offs by choosing “what not to do”, and creating “fit” by aligning company activities with one another to support the chosen strategy. Dr. Vladimir Kvint defines strategy as “a system of finding, formulating, and developing a doctrine that will ensure long-term success if followed faithfully.

    The corporate strategy involves answering a key question from a portfolio perspective: “What business should we be in?” Business strategy involves answering the question: “How shall we compete in this business?” In management theory and practice, a further distinction is often made between strategic management and operational management. Operational management is concerned primarily with improving efficiency and controlling costs within the boundaries set by the organization’s strategy.

    Definition of Strategic Management:

    Strategic management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization competes.

    The strategy is defined as;

    “The determination of the basic long-term goals of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals.”

    Strategies are established to set direction, focus effort, define or clarify the organization, and provide consistency or guidance in response to the environment. As well as, Strategic management involves the related concepts of strategic planning and strategic thinking. It is analytical and refers to formalized procedures to produce the data and analyses used as inputs for strategic thinking; which synthesizes the data resulting in the strategy. Strategic planning may also refer to control mechanisms used to implement the strategy once it determines.

    In other words, strategic planning happens around strategic thinking or strategy making activity. Strategic management often describes as involving two major processes: formulation and implementation of a strategy. While described sequentially below, in practice the two processes are iterative and each provides input for the other. Also, Strategic Management is all about identification and description of the strategies; that managers can carry to achieve better performance and a competitive advantage for their organization. An organization is said to have a competitive advantage if its profitability is higher than the average profitability of all companies in its industry.

    Explanation;

    The manager must have a thorough knowledge and analysis of the general and competitive organizational environment to make the right decisions. They should conduct a SWOT Analysis (Strengths, Weaknesses, Opportunities, and Threats), i.e., they should make the best possible utilization of strengths, minimize the organizational weaknesses, make use of arising opportunities from the business environment and shouldn’t ignore the threats.

    Strategic management is nothing but planning for both predictable as well as unfeasible contingencies. It applies to both small as well as large organizations as even the smallest organization faces competition; and, by formulating and implementing appropriate strategies; they can attain sustainable competitive advantage.

    It is a way in which strategists set the objectives and proceed about attaining them. It deals with making and implementing decisions about the future direction of an organization. They help us to identify the direction in which an organization is moving.

    Strategic management is a continuous process that evaluates and controls the business and the industries in which an organization involve; evaluates its competitors and sets goals and strategies to meet all existing and potential competitors; and then reevaluates strategies regularly to determine how it has been implemented and whether it was successful or does it needs replacement.

    Strategic Management
    What is Strategic Management? Meaning and Definition.

    More things;

    Strategic Management gives a broader perspective to the employees of an organization; and, they can better understand how their job fits into the entire organizational plan; how it co-relate to other organizational members. It is nothing but the art of managing employees in a manner that maximizes the ability to achieve business objectives. The employees become more trustworthy, more committed and satisfied; as they can co-relate themselves very well with each organizational task.

    They can understand the reaction of environmental changes in the organization; and, the probable response of the organization with the help of strategic management. Thus the employees can judge the impact of such changes on their job and can effectively face the changes. Also, the managers and employees must appropriately do appropriate things. They need to be both effective as well as efficient.