International Business

International Business:

What is the MMIS (Multinational Marketing Information System)?

A multinational marketing information system (MMIS) is a tool that aims to reduce the chances of mistakes being made when…

5 years ago

Meaning and Nature of Business Negotiation

Introduction to Business Negotiation: Negotiation is a basic human activity. It is a process we undertake in everyday activities to…

5 years ago

What is the role of Cultural Sensitivity in International Trade?

Explanation and Learn, What is the role of Cultural Sensitivity in International Trade? Learn What? Culture plays an important role in…

6 years ago

What do you understand about International Advertising?

International Advertising essay, generally speaking, is the promotion of goods, services, companies, and ideas, usually in more than one country…

7 years ago

The Advantages and Disadvantages of Glocalization in International Business!

What is the Advantages and Disadvantages of Glocalization in International Business? Globalization pulls the countries out, from their detachment into…

7 years ago

What is Glocalization? Meaning, Definition!

Glocalization (a portmanteau of globalization and localization) is the adaptation of international products around the particularities of a local culture…

7 years ago